Whoppah expands to the French market

Whoppah is now officially active in France, its fourth European country, and for buyers and sellers that means a larger pool on both sides of the platform: French vintage design and brocante can now be sold to design lovers elsewhere in Europe, and the best Dutch design is available to French homes. France is the second largest market in Europe with an internet penetration of almost 94%, several thousand French sellers were already active on whoppah.com before the launch, and Whoppah expects a sales volume of millions of euros there next year. The step follows Germany, where Whoppah started at the beginning of last year and already reports sales in the millions.

Evelien Bunnik-Remmelts, co-founder and COO of Whoppah: “The expansion into France is an important step in our ambition to become a pan-European design marketplace.” Significant investments in a scalable platform over the past two years have allowed Whoppah to grow rapidly in France. “By making the platform available to French customers, we are bringing together supply and demand from both inside and outside France. This expansion now also allows lovers of second-hand design to buy, for example, the best Dutch design and sell brocant design to lovers in other countries. This not only expands the market, but also creates more diversity of styles on our platform.”

Why is Whoppah expanding to France?

There is also a growing demand for buying second-hand design online in France. With an Internet penetration of almost 94%, the number of people orienting themselves online and making purchases there is very large. It is a country where vintage design and brocante are very popular and where circularity is also increasingly valued. This offers huge growth opportunities for us as well. In recent years, the number of French visitors to whoppah.com has grown steadily and there are now several thousand sellers active.

What does Whoppah want to achieve in France?

Whoppah has set itself the goal of becoming the largest player in France and expects to achieve a sales volume of millions of euros there next year. At the beginning of last year, Whoppah took its first steps on the German market and in the meantime, the company is already showing solid million-dollar sales there. “France is a hugely important market for us and we expect a lot from it. The European network effect, which is so crucial for a marketplace, will help us scale up further and strengthen our position as a European leader of second-hand design,” said Bunnik-Remmelts.